LETS PLAY BETTER AND ENJOY SPORTS MORE
LETS PLAY BETTER AND ENJOY SPORTS MORE
Bringing certified applied sport psychology coaching to athletes and coaches of every age, sport, and level
Embedded Files
"Sam has taught me a lot of tools that are easy to implement on the field. He's helped me play more freely and become less worried about making mistakes."
- Graham, middle school athlete
"Sam has been amazing so far, he's always checking in to see how I'm doing and if I'm following our game plan that we made during our sessions. The sessions themselves have been extremely helpful and Sam is very good at helping to identify a problem in my sports performance and create a solution to the problem especially when I myself have a difficult time finding the problem."
- Keegan, college athlete
"In the first game, (my son's) energy on the field was amazing. He was having fun, was relaxed, and overall just did really well... The other team nominated him for the team MVP."
- Roslyn, mother of athlete
"Sam worked with our high school girls' swim team during our 2025 season. He worked with our team on our mental and physical approaches to both practices and meets, which led to more focused practices and great results at meets. He also helped our girls re-frame why they do what they do; and taught them to focus on what they are able to control as well as how to let go of what they cannot control so they could ultimately be their best. The goal for our season was to use our gifts, enjoy playing and do it all for the glory of God. Sam provided a foundation for us to do just that."
- Diane Riemersma, Varsity swim and dive coach, Holland Christian High School
EXPERT MENTAL PERFORMANCE COACHES
Sam Herzog, CMPC
Sam Herzog, CMPC
owner, director of coaching
Aleigha Talsma, M.A.
Aleigha Talsma, M.A.
mental performance consultant
EXPERT MENTAL PERFORMANCE ADVICE
SPORTS COUNSELING
SPORTS COUNSELING
Navigate the frustrations, failures, wins, and impediments in your athletic experience
MENTAL SKILLS TRAINING
MENTAL SKILLS TRAINING
Learn psychological techniques that help you control and enhance your play
TEAM EVENTS
TEAM EVENTS
Utilize group activities to help your team learn important skills and increase cohesion
EXPERT GOLF COACHING
Combining sport psychology and mechanical instruction for golfers of all levels
GROUNDED GOLF
GROUNDED GOLF
@ KRIS TEES GOLF RANGE
Swing Instruction ➡️ improve your form
Swing Instruction ➡️ improve your form
Course Navigation ➡️ improve your strategy
Course Navigation ➡️ improve your strategy
Playing Lessons ➡️ improve your application
Playing Lessons ➡️ improve your application
1. Contact us
1. Contact us
Fill out our inquiry below, call us, or send us an email
2. Schedule your initial consultation
2. Schedule your initial consultation
Mental performance coaching built on applied sport psychology for Grand Rapids, Wyoming, Kentwood, Byron Center, Caledonia, Grandville, Jenison, Hudsonville, Allendale, Zeeland, Holland, West Olive, Hamilton, and the greater West-Michigan area from our Hudsonville office, or anywhere in the world by meeting remotely
3. Construct a game plan
3. Construct a game plan
With your frustrations and goals in mind, we will work together to develop an effective path forward
4. Stick to the plan
4. Stick to the plan
Follow our consistent roadmap and start playing better and enjoying your sports more!
MEET THE TEAM
Sam Herzog
M.S.Ed., CMPC
owner, director of coaching
Sam is a Certified Mental Performance Consultant through the Association of Applied Sport Psychology. Pairing this with four years playing baseball at Trinity Christian College, he has both expertise and experience with the mental game. Utilizing both sports counseling and mental skills training, Sam helps athletes play better, enjoy their sports more, and become managers of their own game.
Aleigha Talsma
Aleigha Talsma
M.A., LGPC (Maryland)
mental performance consultant
Aleigha Talsma is passionate about helping athletes build confidence, strengthen their mental game, and develop a healthy relationship with their sport. With a background as a collegiate softball player and coach, Aleigha understands firsthand the mental and emotional challenges that come with competition, injury, performance expectations, and the transition beyond athletics.
CONTACT US
616 970 8462
info@groundedmentalperformance.com
BE A MENTAL-GAME MANAGER
BE A MENTAL-GAME MANAGER
Control competitive anxiety
Reduce stress
Overcome mental blocks
Prevent burnout
Utilize injury time
Manage pressure
Improve inconsistency
STRETCH YOUR MENTAL CAPABILITIES
STRETCH YOUR MENTAL CAPABILITIES
Increase focus
Harness goal-setting
Amplify self-talk
Transformational leadership
Expand mental toughness
Boost flow state
SUCCESS IN SPORTS ISN'T ABOUT NOT THINKING. IT'S ABOUT THINKING RIGHT.
SUCCESS IN SPORTS ISN'T ABOUT NOT THINKING. IT'S ABOUT THINKING RIGHT.
WHY MENTAL PERFORMANCE COACHING?
WHY MENTAL PERFORMANCE COACHING?
Mental performance coaching helps athletes and non-athletes learn how to both shrink and stretch. To play at a high level, it is important to shrink the counterproductive emotions and reactions, while simultaneously stretching one's mental and physical skills.
WHAT AGE IS TOO YOUNG OR OLD?
WHAT AGE IS TOO YOUNG OR OLD?
Mental training is appropriate for people of all ages. While there isn't a specific number where a person could be too young or old to see results, we do have experience coaching kids as young as seven and adults in their eighties.
ARE SESSIONS COVERED BY INSURANCE?
ARE SESSIONS COVERED BY INSURANCE?
Since mental performance consultants are certified by an association and not licensed by the state, we are not able to bill your insurance company directly. However, we are able to accept payments from HSA accounts if the client has a 'letter of medical necessity' from a medical provider.
WHAT DO SESSIONS COST?
WHAT DO SESSIONS COST?
Sessions range from $85 to $125 depending on the type of session and whether a client is associated with an organization that partners with us at Grounded. Contact us to find out more information on what a session would cost for you!
WHAT IS A SESSION LIKE?
WHAT IS A SESSION LIKE?
Each session is unique. We want to obtain a good understanding of what your struggles and experiences are like and then develop a plan for achieving the goals that we set with you. So we will ask questions that help us gain insight into what you go through and what our goals should be.
DO YOU OFFER REMOTE SERVICES?
DO YOU OFFER REMOTE SERVICES?
We offer both in-person and remote services to our clients.
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